Loras College’s Center for Business Analytics will host an inaugural Business Analytics Symposium on Tuesday, February 12, 2013 at the Grand River Center from 8:30 am to 4 pm. The event is designed to help businesses gain a deeper understanding of the applications and best practices for the use of analytics in assessing organizational performance. The day’s sessions will be of benefit to professionals who are interested in learning about analytics and how it could be a new competitive edge.
“Data is only of value when it can be analyzed and converted into “Big Insights” to make directional changes, correct course or fuel better decision-making. New tools are continuously being introduced to take advantage of this avalanche of opportunities and information flow,” said Loras College President Jim Collins. “Loras is proud to be offering this symposium to help educate business professionals on the many benefits of gaining analytic skills.”
Business analytics refers to the skills, technologies, applications and practices of exploring performance data to drive business planning and decision-making. Modeling, assessing and implementing decisions based on business analytics can mean big dollars in savings, efficiency, even money-making industry breakthroughs.
Recognizing that nationally, 1.5 million more trained managers of data are needed to take full advantage of the benefits of big data in the U.S., Loras College was the first in Iowa to offer an MBA program emphasizing Business Analytics.
Now professionals and soon-to-be professionals from Dubuque and the Midwest will have the chance to learn about technology and how it’s shaping decision-making, connect with business leaders who use analytic initiatives to support their organizations and advance their careers, and be inspired to use information to improve business performance.
Scheduled topics and speakers include:
“Where Mad Men Meet Math Men,” Tim Suther (’82), Chief Marketing Officer---Acxiom
“Analytic Led Transformations,” Amy Mayer, Vice President—CapGemini
“Best Practices in Financial Planning & Analysis,” David Pooley, Vice President—Peloton Group
“Assessing your Company’s Analytic IQ,” Rich Clayton (’87), Vice President of Marketing—Oracle
“Big Data, New Database,” John Shap, Executive Vice President—MarkLogic
View this video interview with Rich Clayton, vice president of marketing at Oracle for additional information and insight on the symposium http://youtu.be/Nf8hX20QG7M
For additional information on who should attend and how to register, go to Loras.edu/bigdata
or call 1.866.559.7134